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Psychological Aspects of Social Axioms
By:Kwok Leung,Michael Harris Bond
Published on 2008-12-29 by Springer Science & Business Media

Humans are surrounded by trillions of stimuli. Their eyes, for instance, can discriminate 7,500,000 colors. But, there is a severe limitation in the number of discriminably different stimuli that they can process at one time. George Miller argued that they can handle no more than seven, plus or minus two independent pieces of information at any given time. Thus, necessarily they must develop ways to simplify the task of processing the information that exists in their environment. They do this in many ways. One way is to select the stimuli that are most imp- tant in their lives, what are often called values. Another way is to chunk stimuli by linking them to each other, so they form bundles of stimuli that can be processed as if they are one entity. Generalized expectancies of what is linked with what are beliefs, and these beliefs are structured into bundles (see Triandis, 1972).

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Book ID of Psychological Aspects of Social Axioms's Books is 3PJHHIbRMqcC, Book which was written byKwok Leung,Michael Harris Bondhave ETAG "UcDa2FNAbUk"

Book which was published by Springer Science & Business Media since 2008-12-29 have ISBNs, ISBN 13 Code is 9780387098104 and ISBN 10 Code is 0387098100

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Book which have "352 Pages" is Printed at BOOK under CategoryPsychology

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